6 Reasons to Add Zillow Showcase to Your 2024 Marketing Plan

While Listing Media Services can help you stand out in your market, Zillow Showcase may be the difference-maker to help you gain powerful exposure on Zillow and expand your marketing reach in the new year

Listing Media Services offers an easy, fast and reliable way to book and receive quality real estate photography and rich media to help your listings stand out in any market.

But if you really want to gain powerful exposure on Zillow and expand your marketing reach, then it’s time to take another look at Zillow Showcase, now loaded with new enhancements.

6 Top Ways Zillow Showcase Delivers an Upgraded Listing Experience

1. Prioritized listing placement in shoppers’ personalized search results.

Showcase listings are prioritized in home shoppers’ personalized search results, where the majority of shoppers begin their search.* With special map markers and search tags, your listings are designed for maximum visibility in front of prospective buyers.  

2. Dedicated emails sent to interested buyers.

Shortly after a Showcase listing goes live, it’s featured in dedicated emails sent to interested shoppers whose saved searches match the home’s criteria. This dedicated new property alert allows you to easily connect with more interested buyers and sellers.

3. Prominent listing agent branding.

Every Showcase listing prominently displays the listing agent’s biography, photo and contact information, making it easy for shoppers to answer their questions and receive home details.

4. Teams-friendly functionality.

Enjoy greater flexibility to assign, share and manage Showcase listings with agents across a team. All contact inquiries are directed to a single email address, so your team can easily respond to prospects faster.

5. Ongoing coaching and consulting.

Showcase agents have a specialist for them every step along the way. A Customer Support Manager will train and help you roll out Zillow Showcase in your office. Then, a designated Account Advisor will meet with you for regular business reviews and ongoing coaching to ensure you’re following best practices and getting optimum results.

6. Flexible purchase options.

Zillow Showcase scales with your business as you grow with new flexible subscriptions that let you buy one or more listings per month. Easily add them when you need them, and never pay for Showcase listings that you don’t need.

*Zillow internal data

Want to learn more or get started with Zillow Showcase? Request a demo and get more information.